Bill Main & Associates
Sales Rep Training

Tools of the Trade Seminars
Signature Solutions

Interested in capturing a piece of the HMR market?

It's estimated that the total dollars in the emerging HMR segment is nearly $150 billion. Most experts feel that traditional retail grocery stores will lose around 8% of their sales if they don't do something fast!

Many broadliners see HMR as an opportunity to increase marketshare. Does your sales team have the tools necessary to capture the retail foodservice segment? Our goal is to help you provide your customers with value-added services. Signature Solutions offers a step-by-step process to help you and your customers create a signature home meal replacement solution.

Help your customer:

  • Translate foodservice basics into the language of retail
  • Analyze market surveys to determine demand
  • Create a profit scenario for financial success
  • Conduct employee and guest focus groups
  • Develop P.O.P. and marketing collateral


The Speaker... Bill Main


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